This is the Power of PR The power of public relations is its ability to alter individual perception, resulting in changed behaviors that lead directly to your organization's success. Its power really lies in doing somethin...
Three Communication Secrets of The Great Communicator Robin Williams once said of former president Ronald Reagan, "You'll notice that
[Nancy] never drinks water when Ronnie speaks", implying that Nancy did all
the talking for him. Williams's quip emphasized the importance of
communication in the public's perception of Reagan; humorists zeroed in on
that aspect of the President's public image. Although there were skeptics like
Williams, most commentators took a more favorable view of the president's
facilities of communication. The key qualities of Reagan's communication skills
noted by commentators were his confidence, optimism and wit.
Time to Spruce Up Your Public Relations? The premise reads this way: "People act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving- to-desired-action those people whose behaviors affect the organization, the public relations mission is accomplished."
Time Your News Release For Maximum Publicity "Cindy, where's that story? I need it yesterday!" "Coming right up, boss. I'll have it to you soon," Cindy shouted back. "Yesterday isn't soon enough!" Cindy clicked on her screen. "You have mail....
Tips for Getting on TV and Radio Talk Shows! Are you taking advantage of every cost effective opportunity to promote yourself or your business? If not, be sure to read this article which shows you 10 easy and inexpensive ways to promote yourself.
Top 10 Tips for Successful TV Interviews Have you ever wondered what it takes to talk with confidence and authority in a TV interview, especially if you've never done one before? How do you even get to be on TV in the first place? In this article a TV professional shares the secrets that will help you attract TV interviews and do them successfully.
Top Five Publicity Myths Most people consider getting publicity the most important part of public relations. It's also very mysterious to many people. Here are my top five publicity myths, to help make publicity better understood.
Top Ten Tips For Great Sound Bites Publicity pro Shannon Cherry offers 10 tips to turn the tables on a reporter and get an interview that helps you get your 15 minutes of fame.
Tough Times, Tough Tactics When times are tough, it's no time to ignore those external
audiences whose behaviors matter so much to your organization.
Trade Show Tactics Revealed Being part of a trade show gives small business a chance to experience economies of scale and to mix around with the big guys. This may also be the most stressful period for the PR Dept. head as he w...
