Well Publicized - Promotion

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Financial Planners Publicity - Dont Wait, Media Folks Want Your Free Publicity
Looking to get your name into a magazine? You need to be thinking ahead--way ahead. Magazines start planning their issues as much as six months before their publication date.

Financial Planners Publicity and Marketing - Live By The Calendar
Following the seasons is one of the best - and easiest - ways to slice your publicity topic.

Financial Planners, Follow These Guidelines to Get Free Publicity
Two major guidelines to always remember when planning publicity.

Financial Planners, Make Sure Reporters Comprehend Your Topic
Don't assume that a reporter understands financial planning.

Financial Planners, Want Free Marketing and Publicity? The Key is Understanding the Media
The media need you. Need the information and expertise you offer, that is. But they are not encyclopedias. They don't serve up information. They serve up stories.

Financial Planners, Why Advertise When Free Publicity and Marketing Is Better?
Commit this to memory, please: To get in the media, being good is good enough.

Financial Planning Publicity: When Talking to the Media, Dont Fake What You Dont Know
The absolute worst thing a financial planner can do in their relationship with a reporter—especially a new relationship—is to give them false information.

Five Publicity Buckets For Marketing-Minded Financial Planners
Maybe you've seen another financial planner on TV, and thought, "Hey, I'm just as good as she. Why didn't the press pick me?"

Foolproof Publicity for Marketing-Minded Financial Planners
They'd hate to admit it, but the media is pretty predictable.

For Financial Planners, Marketing and Publicity Is About You
For financial planners, getting publicity, in the end, isn't about having contacts in the media. Or about writing a great press release. In the end, it's about one thing: it's about you.

For Marketing-Minded Financial Planners, Small Publications Can Have Great Publicity Impact
Just because a publication is small doesn't mean that getting your name in it won't have great impact.

Forget the Press Release - Heres How to Pitch Like Roger Clemens
A pitch letter is a brief business letter, almost never longer than one page. It can accompany a press release, or it can stand on its own. Pitch letters serve one purpose -- to pique the journalist's interest in your story. They needn't tell the whole story. Rather, they are "teasers" for the meat of your story angle. If you've hooked the journalist with your pitch letter, you have a real chance of getting the rest of your press materials read -- and your story placed.

Forget The Story Youre Promoting – Heres What Journalists Really Want From PR People
Although it seems less common these days, there are still a fair number of us public relations practitioners who enter the business by crossing over from the journalist's side of the notebook.

Franchise Work Vehicles Should Have a Flag on Them
If you own a franchise and have company vehicles, be sure you have a flag on it. First let's discuss the American flag. Franchising is the epitome of the free enterprise system. It's what makes America great. The entire United States government is a franchise system.

Free Radio Publicity for Marketing-Minded Financial Planners
What you need to know to get on the air...

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